• GNTO will introduce three-year plan to promote Greece outside

    Published on : Monday, February 22, 2021

    By the end of March, 2021, the Greek National Tourism Organisation or GNTO is all geared up to offer a three-year plan. It will promote Greece tourism abroad.

    To quote the GNTO Secretary General, Dimitris Frangakis, the plan “will not focus on a campaign for 2021, but will provide a roadmap for the directions we will take in the following years, something that differs greatly from other plans.”

    He further mentioned that in line with changing conditions, the there-year plan would be flexible as they arise and would be adapted as per the country for which the campaign has been targeted.

    He also mentioned that the promotion would run for six to eight months and not the usual two or three months.

    While talking at the start of the year, Mr Frangakis explained that the GNTO would be generating a campaign. This would use social media and digital tools in targeting Europe, and North America.

    Also, he explained that in 2021, the GNTO would participate in 47 tourism fairs and that the organization had renovated its presentation facilities. He noted that Greece had in recent years become a hot spot, especially for celebrities and the super rich.

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    Tags: Greek National Tourism Organisation

  • Israel and Greece signs new tourism agreementTravel And Tour World

    Published on : Wednesday, February 17, 2021

    Israel and Greece have recently signed a bilateral agreement on tourism cooperation in Jerusalem, providing hope to the tourism industry which has come to a standstill due to the COVID-19 pandemic. Orit Farkash-Hacohen, Minister of Strategic Affairs, Israel told Harry Theoharis, Minister of Tourism, Greece that she looks looked forward to welcoming Greek and other visitors to Israel, as it continues to vaccinate its population and position itself as a healthy post-COVID destination.

    Following a working meeting between the ministers, an agreement to strengthen the cooperation in the fields of research and training in the field of tourism, as well as to promote joined packages and initiatives between the tourism industries in both countries was signed. Farkash-Hacohen shared that signing an agreement on international tourism when the skies are closed and vacations seem far away is a beacon of hope and a reminder to those working in the entire industry that the sector will reopen as soon as possible.

    She mentioned that any and all agreement must be mutual, allowing the citizens of both countries the same positive experiences trips and vacations can provide. She also called on tourists to visit Israel and said that she wants to take the opportunity to encourage Greek people, and everyone else to make Israel their post-COVID destination. Theoharis added that it is of great satisfaction that the agreement was concluded on cooperation in the field of tourism between Greece and Israel.

    He mentioned that the agreement is part of the strategic plan of the Greek government and aims to enhance significant partnerships with countries of the wider Mediterranean region and shared that in 2019, Greece hosted around 715,000 Israeli visitors. Israel also struck a similar deal with Cyprus last week with the agreement set to allow citizens who have been vaccinated against the coronavirus to travel between the countries without the need to quarantine.

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    Tags: Covid-19, greece, Greece tourism, Israel, Israel tourism